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委婉语在商务沟通中的应用_英语论文.doc

资料分类:英语论文 高级会员(小萌男)提供原创论文资料更新时间:2016-09-22
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Abstract:This study aims to investigate the application of euphemism in the business communications. Euphemism is a quite important linguistic phenomenon. Euphemism is the substitution of mild or vague or roundabout expression for harsh or blunt or direct one. In business communication, business people use euphemisms to express their views, suggestions or wishes, so that they may better establish a good business environment. Furthermore, their intended purpose could be achieved more easily. The paper is written from the perspective of the definition, the importance, functions and expression methods of euphemisms in the business communications. The study concludes that readers can achieve their goals better by using euphemisms during business communications.

Key words: euphemism; business communication; function; expression methods

 

CONTENTS

Abstract

中文摘要

1. Introduction1

2. Euphemism.1

2.1 Definition of Euphemism

2.2 Importance of Euphemism in Business Communication

3. Functions of Euphemism in Business Communication.3

3.1 Function of Avoiding Taboo

3.2 Function of Expressing Courtesy

3.3 Function of Concealing Truth

3.4 Function of Self-protection

4. Methods to Express Euphemism...7

4.1Voice Expression-Passive Voice

4.2 Interrogative Sentence

4.3 Negation

4.4 Temporal Expressions-Past Tense &Subjunctive Mood

4.4.1 Past Tense

4.4.2 Subjunctive Mood

5. Conclusion11

Bibliography.13

Acknowledgements..14

论文资料贡献者对本文的描述:调查研究委婉语在商务沟通中的应用。委婉语是一种十分重要的语言现象。它是将刺耳的、生硬的或直接的表达替换为温和的、模糊的或拐弯抹角的表达。在商务沟通中,采用委婉语表......
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